[3D Contents] How to try Gucci shoes at home without waiting

 

Have you ever witnessed people waiting in long queues to enter luxury brand stores? Gucci, a luxury brand, offers a unique opportunity to try on Gucci shoes without physically visiting the store. By installing the Gucci app, users can try on Gucci footwear and sneakers through Augmented Reality (AR) from anywhere at any time.

 

Augmented Reality is a computer graphics technique that combines virtual objects/information with the real environment to make them appear as if they exist in the original environment. A notable example is the Pokémon Go game.

 

 

With Gucci's AR try-on service, users can preview not only shoes but also sunglasses, watches, and various other products' fit. Offline stores may not have all the desired products available for trying on, and there may be inconvenience in terms of waiting in line for store entry. However, AR try-on services using mobile apps offer advantages of exploring products conveniently without constraints of time and space.

 

Furthermore, AR try-on services can contribute to marketing and brand image enhancement. By collecting data on products that users have experienced through AR try-on services and analyzing user preferences and purchasing patterns, personalized marketing strategies can be developed. Additionally, features such as sharing product wearing images on social media can be added.

 

 

Due to these various advantages, not only Gucci but many fashion brands provide augmented reality try-on services using mobile devices. Amazon has introduced "Virtual Try-On for Shoes," an augmented reality try-on service while Nike goes further by offering Nike Fit service that measures foot size and recommends optimal shoes.

 

In addition to augmented reality try-on services, high-quality 3D scanning is crucial for providing captivating VR and AR experiences to consumers. To deliver a feeling similar to actually wearing the product during AR try-ons requires high-quality 3D scanning data that accurately reproduces specific product shapes and details.

 

RebuilderAI has launched VRIN, a fast and easy-to-use mobile 3D scanning service that allows diverse users to access 3D scanning effortlessly. Following VRIN, RebuilderAI plans to simultaneously launch VRIN Enterprise in domestic and international app stores in October. VRIN Enterprise includes mesh upgrade functionality enabling even more detailed and immersive 3D content creation.

 

Nike sneakers 3D scanned by Rebuilder AI

product promotion video by scanning @salomon shoes with the VRIN application of RebuilderAI. It is the Salomon 75th anniversary special edition, features a new lug pattern that provides enhanced and stable grip. Also, it has a cushioning that provides a stable fit even in rough terrain. Isn’t it look like real shoes?

 

Additionally, RebuilderAI provides virtual showroom services where modeling results can be showcased in virtual spaces.

 

RebuilderAI will continue its efforts alongside advancements in VR and AR technologies to empower fashion brands with innovative marketing strategies.

Feel free to contact us if you have any questions!

 

*Contact : rebuilderai@rebuilderai.com

 

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